What this site collects

Visits to the site

We use Cloudflare Web Analytics to count visits. It records which pages are viewed, the site that referred you, your country, and your type of device and browser, as totals. It does not use cookies and does not identify you.

The Purpose Debt Score

When you finish the Score, your answers, the resulting score and band, the date, and your country (worked out from your connection) are recorded anonymously. We do not record your name, email or IP address with them. We use these results only in aggregate, to understand how Purpose Debt varies across organizations.

If you ask for your results by email, we also receive the name, email, and optional company and role you enter, together with your score, so that Ramesh’s team can send your results and may follow up about them.

The chat assistant and AI Ninja

The chat assistant is an AI. Your questions are sent to Anthropic, the company that makes the Claude model, to generate answers. We store your questions with the date, the page you were on and your country, but not your IP address, name or email, so we can see what readers want to know and improve the site. Please don’t type personal details into the chat.

AI Ninja (the Ask AI Ninja page) works the same way: your messages are sent to Anthropic to generate answers. Your messages, AI Ninja’s answers and any “Helpful / Not helpful” rating you give are stored anonymously, without your IP address, name or email, so we can review and improve AI Ninja. They are deleted after 12 months. If you choose “Talk to Ramesh about this”, the details you enter and the conversation are sent to our inbox. If you ask AI Ninja to email you the conversation, we send it to the address you give through our email provider, Resend, keep your address with the request, and send you book updates only if you tick that box.

The Purpose Club

If you join the Club, we store your name, email, school, and the program and LinkedIn profile if you give them, to run the Club and let you sign in. When you use the Club tools, your messages are sent to Anthropic to generate answers, and we store your questions and the answers with your email, so we can keep within the daily limit and improve the tools. Sign-in is handled by Cloudflare Access with a one-time code sent to your email. If you send Top 10 answers, we store them with your name, email, school, program and LinkedIn profile so Ramesh can read and score them; if you are picked and agree, he may post your name, picture, short bio, school and quotes from your answers on LinkedIn. Email contact@purposedebt.com to have your Club data deleted.

Find a solution (Professionals page). You do not need to sign in. Your questions are sent to Anthropic to generate answers, and we store your questions and the answers with the date, but not your name, email or IP address. To keep to the daily limit we keep a one-way code made from your IP address, which cannot be turned back into it. Please don’t share confidential details.

The Purpose Faculty Circle

If you join the Faculty Circle, we store your name, email, university, title, department, the course and details you give us, and, if you ask for a paperback, your postal address, to run the Faculty Circle and send your copy of the book. Sign-in works by a link we email you; a cookie then keeps you signed in for 30 days. When you use Case Builder, your messages are sent to Anthropic to generate answers, and we store your questions and the answers with your email, so we can keep within the daily limit and improve the tool. If students join The Purpose Club with your class code, you see only how many joined, not who. Email contact@purposedebt.com to have your Faculty Circle data deleted.

Forms

The contact form, the review form, and the “notify me” and “invite Ramesh” forms in the chat send what you enter to our inbox through Formspree. Reviews are published only after they have been read, and only if you agreed. Your email address is never published.

How long we keep it

Anonymous Score results and chat questions are deleted automatically after 12 months. Details you chose to send us are kept until you ask us to delete them.

What we don’t do

We don’t sell or share your information for advertising, and we don’t use advertising or tracking cookies.

Your choices

To see, correct or delete anything you sent us, email contact@purposedebt.com and we will act on it promptly.