Real company cases for your classes.
For professors who teach operations, supply chain, IT management and related courses: a free copy of The Purpose Debt, a searchable library of about 5,000 real company cases that turns any case into a case study, and a course project that is ready to run.
Find a case for your next class
Search about 5,000 real, named company cases by topic, industry or reported result: about 2,000 graded from filings, awards and reports, and about 3,000 vendors' own customer stories, each labelled. Pick one, and Case Builder turns it into a teaching case with sources, discussion questions and teaching notes. No sign-in needed to search. Already a member? Sign in.
The full Case Builder, free
No sign-in needed. Pick a case above and press Create case study, or ask for one by course and topic. You get the industry background for your students (the process step by step, industry nuances, typical challenges and typical technologies), the case with its exhibit and discussion questions, and teaching notes with the solution applied, the technology used and whether AI would significantly lift the result. It can also map cases to your syllabus or compare companies.
Case Builder
Every company fact comes with its source.
Teach any business process step by step, with where AI fits
Pick a process, or describe a business problem. You get the process as APQC's Process Classification Framework defines it, and the version for your students' industry: every step in order with its definition, a verdict for each step on whether AI could be applied or not and why, APQC's measures, and the real company cases filed under that process, ready to build a session around. Free, no sign-in.
Material for your own courses
A free copy of the book
The ebook, or a signed paperback if you prefer. Sent from 16 December 2026, when the book comes out.
Case search and Case Builder
Search about 5,000 real, named company cases (about 2,000 graded, the rest vendor stories) by topic, industry, reported result or company. Pick one, and Case Builder turns it into a teaching case study with sources, discussion questions and teaching notes. It can also map cases to your syllabus.
Course project and teaching note
A ready-to-run student project built on the book: case brief, worksheets, project brief and grading rubric, plus a 75-minute class plan and model answers for you only. Runs over 3 to 4 weeks, or as a one-week module.
A class code
Your students can join The Purpose Club, the author's interview-preparation club for students, with your class code. You can see how many joined from your class.
Case Builder works from public, sourced information only. Please check the sources before you hand a case to students. There is no cost to join.
Join the Faculty Circle
Sign up with your university email and you are in straight away: your welcome email brings your sign-in link and class code. Other email addresses are checked by hand first, usually within a day.
Good to know
Is there a cost? No. The copy of the book, Case Builder and the course project are free for members.
Who can join? Faculty who teach at a university or business school, in any subject where technology, operations or investment decisions come up.
How do I sign in? With your email: we send you a sign-in link, so there is no password to remember.
Is this the same as The Purpose Club? No. The Purpose Club is for students preparing for interviews. Your class code links your students to it.